Following on from the Smart Future London 2014 conference, where Ericsson was one of the sponsors, Cleantech Investor has taken the opportunity to chat with Ericsson’s Nadine Allen and to discuss the Networked Society
Nadine Allen is responsible for Ericsson’s new ‘Industry & Society’ Customer Unit for Western Central Europe. Industry & Society is the hub of Ericsson’s focus on securing growth in new areas outside of its traditional telecoms domain. As a Customer Unit Head, Nadine is responsible for leading everything that is needed for the successful development of this business and has accountability for everything, from business development and marketing through to sales and delivery of contracts.
Telecoms have been part of Nadine’s life for nearly 20 years. She has been employed in a variety of leadership roles, including Strategy, Corporate Marketing, Product Line Management and Sales Management. Nadine joined Ericsson in 2006 and over the last six years has been responsible for Ericsson’s business relationship with several of the UK mobile operators. Previously, she held positions with Marconi and Orange. Nadine’s passion lies in developing business by creating value and trust for the customers with whom she works, by thinking about the best options to support their business success.
Q: Nadine, it’s great to have the opportunity to chat with you. Can you explain how Ericsson defines the ‘Networked Society’ and how Ericsson’s business model fits in to the Networked Society vision?
A: Ericsson has long envisioned the arrival of the Networked Society, where connectivity brings people closer together than ever before, where collaboration is part of everyday life, and where every person and every industry is empowered to reach their full potential.